Yesterday, I reported Inman News' interest in the Google Caffeine search engine architecture story.
Inman followed it up with a more in-depth piece today, touching on the changes Caffeine's architecture brings and how those impact the real estate market.
The article notes Google's increased attention toward search speed. The new architecture helps Google crawl faster, thus leaning more heavily toward real-time search. This means those websites that are more frequently updated will benefit from Google's more frequent crawls, adding even more weight to the importance of real estate agents and brokerages utilizing Twitter accounts and blogs.
Check back to Sean Cutright's blog and Delta Media Group's News blog for more information on Caffeine and all relative real estate search engine optimization news.
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