Home sales are likely on the verge of increasing, as evidenced by two major real estate technology predictors.
Trulia, a leading national real estate search engine and social networking website, reported that consumer activity on their website was up tremendously in January.
The report, which can be read on Trulia's blog by clicking here, is positive news and a potential sign of optimism for the real estate industry. It states that "Consumers on Trulia viewed 40% more pages per visit compared to a year ago and participated in the Trulia Voices community more than ever before with a 115% year-over-year growth in real estate questions, answers and blog posts." This, the blog claims, equates to the best month of the company's history.
Delta Media Group is seeing very similar increases in leads and traffic among the real estate website and lead management systems we build for brokers and agents acros the country. These numbers will be released soon and, combined with the Trulia report, certainly show an upwards trend of real estate interest.
In November we were able to correctly predict a coming increase in real estate sales, as we saw a spike in website leads and portfolio creations among the real estate brokers and agents we work with. At the time, home sales had taken a steep drop nationally, but, just as projected, increased in December in what the mainstream media has since referred to as "an unexpected rebound."
If the trend holds true, we should experience the same brand of mainstream media astonishment in February-March.
For more info on these studies or Delta Media Group's real estate website and lead management systems, contact Sean Cutright at scutright@deltagroup.com.
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